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Publishing Transferred Shopify Products and Managing Sales Channels

Updated this week

Shuttle allows you to decide whether transferred products between Etsy and Shopify are published automatically or saved as drafts. Additionally, Shuttle gives you control over publishing these products directly to specific Shopify sales channels—saving you time and streamlining your workflow.

Benefits of Managing Product Visibility and Sales Channels

  • Full Control Over Visibility
    Decide if transferred products go live immediately or are saved as drafts for review before publishing.

  • Seamless Channel Integration
    Automatically publish products to Shopify sales channels (like Facebook, Instagram, Google Shopping, and others), reducing manual work and ensuring consistent product availability.

  • Tailored Marketing Strategy
    Strategically select only the relevant channels to maximize your reach and customer engagement.

How to Set Up Product Visibility and Sales Channels

Setting Product Visibility (Draft vs. Published)

  1. Go to your Shuttle dashboard, navigate to the Product Visibility section of the Etsy to Shopify product settings page.

  2. Under Product Visibility, select your preferred setting:

    • Publish all products: Products become immediately available on your storefront upon transfer.

    • Save as drafts: Products will be transferred as drafts, giving you the chance to review and make adjustments before publishing.

Publishing to Specific Shopify Sales Channels

By default, Shuttle publishes products only to your Online Store sales channel. However, you can specify additional Shopify sales channels to publish products automatically:

  1. Still within the settings page, under Publish to Sales Channels, check the channels you wish to include, such as:

    • Facebook & Instagram

    • Google & YouTube

    • Shop app

    • Point of Sale

    • Pinterest

    • Snapchat Ads

    • TikTok

  2. Shuttle will automatically publish transferred products to these selected channels.

Example Scenario

If your business primarily markets through Instagram and Google Shopping, enabling these channels ensures your newly transferred products instantly reach your customers on these platforms—saving you valuable time.

Important Notes

  • You can adjust these settings at any time based on your changing needs and strategies.

  • Selecting multiple sales channels ensures wider exposure without additional manual effort.

If you have questions or require assistance setting up these features, please contact our support team—we're here to help!

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