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Managing Product Images During Transfers and Updates

Updated this week

When transferring or updating products between Etsy and Shopify, Shuttle offers comprehensive tools to help you manage product images effectively, ensuring they appear exactly how you want them across both platforms.

Selecting Which Images to Transfer

You can control exactly which images Shuttle transfers to the destination platform:

  • Include all images: Shuttle transfers every product image.

  • Include only the first image: Ideal for minimalist listings or when secondary images aren't necessary.

  • Include a specific number of images. For example, including only the first 4 images,

  • Include all except the last image: Useful when the last image contains Etsy-specific or Shopify-specific promotional information.

  • Exclude all images: No images are transferred, allowing you to manually handle images after the transfer.

Excluding Specific Images

You might not always want every image to transfer—maybe some images are platform-specific or promotional. Shuttle lets you exclude individual images:

  • Simply enter the image positions (as they appear on your source product) separated by commas.

  • Example: To skip images 1 and 4, enter 1,4.

Mapping Images Between Etsy and Shopify

For greater visual control, Shuttle allows precise rearrangement of your product images when transferring from Etsy to Shopify (or vice versa):

  • Select specific image slots to map between platforms (e.g., Etsy image #3 → Shopify slot #1).

  • Useful for showcasing different product angles or emphasizing specific images differently on each platform.

Customizing Image Alt Text for SEO

SEO-optimized alt text helps your products rank better in searches and enhances accessibility. Shuttle can dynamically create alt texts using placeholders:

  • Placeholders available: product [TITLE], Etsy [SHOPNAME], [SECTION] (product's section name), [CATEGORY], and [MATERIALS].

  • Example: [TITLE] - [SHOPNAME] generates alt texts like "Handmade Necklace - MyEtsyShop".

  • Shuttle can also overwrite existing alt texts to ensure consistency.

Converting PNG Images for Etsy

Etsy converts transparent PNG images to JPEG format with a default black background, which may not always be visually appealing.

  • Shuttle provides an option to convert transparent PNG images to JPEG format using a white background instead.

  • If your images are already JPEGs or have non-transparent backgrounds, this setting can be safely ignored.

These settings help you ensure product images remain optimized, attractive, and SEO-friendly across both Etsy and Shopify, streamlining your workflow and enhancing your store's presentation.

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