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Introduction to AI Discovery

More and more shoppers ask AI shopping assistants such as ChatGPT, Google AI Mode, and Copilot to find products for them, instead of browsing search results. They ask questions like "What's the best handmade candle for a birthday gift?" or "Where can I find organic cotton baby clothes?"

AI Discovery shows you how ready your listings are for this kind of search and gives you the tools to improve them.

AI assistants read your listings to decide whether your product is a good match for a shopper's question. They look at your titles, descriptions, tags, images, and reviews, so listings with thin descriptions or missing details are harder for them to recommend.

How does AI Discovery work?

AI Discovery works in three steps: Base Score, Analysis, and Optimization. Each step builds on the one before it.

Base Score

The Base Score is the first step. It rates your products using the listing data you already have, and it doesn't use any credits. You'll see a score from 0 to 100 for each platform the product is on, along with quick tips for easy improvements.

Analysis

An Analysis is a deeper check, done by AI. The AI works out which questions shoppers might ask an AI assistant about products like yours, then checks how well your listing answers them.

Optimization

Optimization writes improved titles, descriptions, and tags for each platform, based on the gaps the Analysis found. Nothing changes on your listings until you review the suggestions and choose what to apply.

Where do I find AI Discovery?

Open AI Discovery in Shuttle's menu. The first time you visit, click Calculate scores to score your products. If you have a lot of products, scoring can take a few minutes, and you can keep browsing while it runs.

You can refresh all your scores once a day. To do that, click Calculate Scores at the top of the AI Discovery page.

The AI Discovery page shows your credits, how your scores are spread out, and a table of your products. Select a product to see its details and to run Analysis and Optimization.

The Overview page also has an AI Discovery section, which shows how many of your products score Great, Good, Okay, or Low. Click Manage in that section to go to the AI Discovery page.

What do I need to use AI Discovery?

AI Discovery needs three things:

  • A connected Etsy shop. If you haven't connected one yet, the AI Discovery page asks you to connect Etsy first.

  • At least one product on Shopify or Etsy.

  • The free 14-day trial or a paid plan. AI Discovery isn't included in the free plan.

Your products don't need to be matched between Shopify and Etsy. AI Discovery works with Shopify-only products, Etsy-only products, and matched products. Etsy listings are included when they are active, draft, or sold out.

The free trial and every paid plan include monthly Analysis and Optimization credits.

More about AI Discovery

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